Search This Blog

Tuesday, August 2, 2011

10 Signs Your Nonprofit Writing Might Stink




Kivi Leroux Miller Marketing Moment

I subscribe to marketing expert Kivi Leroux Miller's newsletter and she sends out a weekly email filled with marketing tips.These newsletters are chock-full of great words of wisdom from the marketing field and I've decided to create a little "moment" just for her.

10 Signs Your Nonprofit Writing Might Stink

1. You are cutting and pasting grant application text into your newsletters.

2. You can play Nonprofit Buzzword Bingo with yourself.

3. You find yourself skimming your own writing.

4. Your boss takes forever to get comments back to you.

5. The article you just wrote could have been written ten years ago.

6. You aren't really sure who is on your mailing list.

7. You refer to yourself as "the association," the council," or by your organization's name.

8. When reading your writing out loud, you can't get to the end of most sentences without taking a breath.

9. You think asking readers to do something is being too pushy.

10. You try to cover everything, just in case this is the only thing they'll read.

To read this article in its entirety, go HERE.

No comments:

Post a Comment

Your advice/suggestions/tips/best practices about the nonprofit sector are appreciated.